Row Partners | Lunch With Row — Episode 1
“Lunch with Row” is an engaging 12-part episodic series that highlights the unique combination of disciplines that establish Row Partners as the world’s first End-to-End PEO. The series introduces key members of the Row Partners crew and demonstrates how their expertise will help businesses grow, thrive, and succeed—all while they enjoy some delicious sushi.
Transcript
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0:00 One, two, three. [music] Bro, partners [music]
0:08 partner. Who was the person that didn’t like sushi?
0:22 [music]
0:29 Who’s an ideal client for us? [music] You mean anyone that runs a business?
0:35 [laughter]
0:36 Like, why wouldn’t anybody use?
0:37 Seriously, [music] why wouldn’t anybody use us?
0:42 What was the problem that we [music] identified that helped us establish this new revolutionary category of the endtoend PEO?
0:53 One of our core values is commit to creating growth. And you think about [music] so many POS in the industry, they’re focused on helping you manage
1:01 your administrative chaos, but no one’s really talking about growth.
1:06 [music]
1:08 I think it’s one thing to go into a client and say, “Yeah, we handle your administrative [music] tasks. That’s somewhat cool, but it’s a very different
1:16 message to go into that potential client and say, “We’re going to help you grow.” That has an impact.
1:24 We looked at the business landscape and we thought about what we could do to really [music] make a difference for our clients. We were totally doing it on the
1:32 PEO side. Nobody’s better than real partners for that. But no one was watching the front end. No one was [music] helping to prime the pump.
1:41 And that’s when we realized that if we added marketing, proven targeted marketing that would add consistency and
1:49 create awareness for them, it would absolutely change [music] the way they do business.
1:56 We’re the world’s first end [music] to end PEO. We’re your partner. You’re our partner. And we’re going to do something extraordinary together.
2:08 [music]
2:12 It’s very important [music] for our clients to understand that we’re just not a third party vendor, right?
2:18 We’re not just some outside company [music] providing a service. That the methodology that we use, the co-employment methodology ties us to
2:26 them in ways that no other vendor [music] partner is tied to them. And uh and and we are in that boat with them.
2:33 We are all rowing together and we are all [music] pulling in the same direction and that’s what makes it work.
2:39 All together now [music] is more than just a clever tagline. It’s a commitment. Boy, that sounded like a clever tagline.
2:46 [laughter]
2:47 All together now. [music] Cheers. All together.